Project Details

Professor Werner Reinartz, Ph.D.

Address Universität zu Köln
Wirtschafts- und Sozialwissenschaftliche Fakultät
Seminar für ABWL, Handel und Kundenmanagement
Albertus-Magnus-Platz 1
50931 Köln

Projects

As Applicant
- Completed projects
  - Coming Out of a Recession - Investigating the (Persistent) Consequences of an Economic Downturn on Consumer Shopping Behavior (Research Grants)
  - The impact of advertising campaign content on product brand sales (Research Grants)

Servicenavigation

Hauptnavigation

Professor Werner Reinartz, Ph.D.

Additional Information

Servicenavigation

Hauptnavigation

Professor Werner Reinartz, Ph.D.

Additional Information

Textvergrößerung und Kontrastanpassung